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Adidas posts strong 2019 results, but coronavirus impact looms

March 13, 2020


Abstract : German sportswear giant Adidas posted gains in 2019, with revenues adjusted for currency effects up 6 per cent on the previous year to 23.64 billion euros (26.77 billion dollars).

Kasper Rorsted, CEO of sporting goods manufacturer adidas AG. (picture alliance / dpa)

German sportswear giant Adidas posted gains in 2019, with revenues adjusted for currency effects up 6 percent on the previous year to 23.64 billion euros (26.77 billion U.S. dollars).

Profits were also up, with net income from continuing operations reported at 1.918 billion euros, a 12-percent year-on-year increase.

The world's second-biggest sport retailer after Nike is expecting its sixth consecutive year of double-digit growth in 2020, a year of major sporting events like the Euros and the Tokyo Olympics - but it conceded that the effects of the global coronavirus have not been factored into that outlook.

"Following the outbreak of the coronavirus, our business in Greater China has experienced a significant negative impact since Chinese New Year," Adidas chief executive Kasper Rorsted said in a statement.

"As the situation keeps evolving, we cannot yet reliably quantify the magnitude of the overall financial impact in 2020," he added.

In February, the company said its business activity in China had plummeted by 85 percent on the same period last year.

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Keyword: profits Adidas German sports

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