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Haikou Jiangdong New Area
News for Outlets

6,000-plus Lenovo stores reopen in China

April 27, 2020


Abstract : Lenovo Group, a global personal computer giant, has reopened more than 6,000 stores in China including those in Wuhan so far with all its factories in the mainland of China resuming production to ensure efficient supply of products, reported China Securities Journal, quoting an executive of Lenovo.

BEIJING, April 27 (Xinhua) -- Lenovo Group, a global personal computer giant, has reopened more than 6,000 stores in China including those in Wuhan so far with all its factories in the mainland of China resuming production to ensure efficient supply of products, reported China Securities Journal, quoting a senior executive of the company.

Liu Jun, executive vice president of Lenovo Group and president of Lenovo China, stated that Lenovo is devoting to resuming business and marketing to boost domestic consumption when hosting a live streaming in Lenovo's ThinkPad specialty store in Beijing.

Lenovo launched a promotion campaign last Saturday, the last weekend before May Day holiday, and a team of senior executives of Lenovo appeared in the live streaming of many stores in Beijing, introducing its products through live streaming platforms, communicating with audiences and sending gifts online.

Besides Liu Jun, seven vice presidents of Lenovo China in charge of consumption, SMEs, services, strategy and business development, operations and sales management, human resources, and marketing, also participated in live streaming .

In order to boost the consumption, Lenovo launched series of sales promotion measures, offering discounts and personalized service for consumers at offline stores and who are confined to their homes amid the novel coronavirus pneumonia epidemic. (Edited by Gao Jingyan with Xinhua Silk Road, gaojingyan@xinhua.org)

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