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  • China issues guideline to regulate livestreaming marketing

    Chinese authorities have rolled out a trial guideline to regulate the country's booming livestreaming marketing industry, according to the Cyberspace Administration of China (CAC).

    April25,2021


  • Across China: Orange farmer finds new market online

    Though a newcomer to livestreaming, 67-year-old orange farmer Yu Duxiang from southwest China's Chongqing Municipality has already felt the magic of the booming industry.

    December23,2020


  • China uses blockchain technology to regulate livestreaming e-commerce

    The market regulation authorities in east China's Zhejiang Province have officially launched a blockchain-powered mobile app to improve regulations of the burgeoning livestreaming market.

    December23,2020


  • China Focus: China tightens regulations on livestreaming e-commerce

    As the latest branch of the Internet economy, livestreaming e-commerce has rapidly developed into an important marketing method. However, problems such as sellers infringing on consumers' rights and interests to boost their popularity and profits are becoming increasingly prominent.

    December17,2020


  • Baidu to further tap livestreaming

    Baidu Inc announced on Tuesday it will acquire Joyy Inc's video-based entertainment livestreaming business in China for $3.6 billion in cash.

    November18,2020


  • Ambassador uses livestreaming to promote Rwandan goods in China

    As selling goods through livestreaming becomes increasingly popular among producers and farmers in China, some African diplomats have started using the technology to promote their countries' products to Chinese consumers.

    September08,2020


  • Across China: Foreign businesspeople trained in livestreaming e-commerce in "world's supermarket"

    Foreign businesspeople trained in livestreaming e-commerce in "world's supermarket"

    June28,2020


  • China's livestreaming e-commerce industry to reach one trillion yuan in 2020

    Livestreaming e-commerce is boosting sales worldwide due to the development of video transmission and mobile communication technology, as well as surged online consumers amid the COVID-19 epidemic.

    June24,2020


  • China's platform economy reaches 2.39 trln USD: report

    China's platform economy has grown to over 2.39 trillion U.S. dollars as of early April despite the COVID-19 epidemic's negative impact, said the China Academy of Information and Communications Technology (CAICT) Friday.

    June01,2020


  • China's consumer market bounces back from COVID-19 impact during May Day holiday

    China's consumer market has shown signs of accelerated recovery during the five-day May Day holiday that ended Tuesday amid further containment of COVID-19, the Ministry of Commerce said Friday.

    May09,2020


  • Across China: Small businesses look to livestreaming to ring up big sales

    The number of users of a burgeoning business model that integrates e-commerce with livestreaming had hit 265 million by March, making up 29.3 percent of the country's total number of internet users, according to a report released by the China Internet Network Information Center.

    May08,2020


  • China Focus: Farmers reap gains in livestream boom

    Surrounded by various agricultural products, Chen Laifeng, a post-90s farmer livestreamer, was touting specialty tea to viewers on TikTok, known locally in China as Douyin.

    May07,2020


  • China's livestreaming service users reach 560 mln: report

    The number of online livestreaming service users in China had reached 560 million as of March 2020, accounting for 62 percent of the country's total number of internet users, according to a report on China's internet development.

    May06,2020


  • Domestic tourism rebounds in China amid emerging livestreaming

    China's tourism market has gained momentum with short distance journeys taking the lead as companies jump on the livestreaming bandwagon.

    April28,2020


  • Bookstores bet on online shopping, livestreaming to boost sales

    As the coronavirus epidemic spreads across the country, bookstores are investing more in the online market to further explore sales channels, according to Beijing Business Today.

    February07,2020


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