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Mengxiang Technology initiates strategic cooperation with Swisse
Mengxiang Technology (Mengxiang), a Chinese commodity distribution solution provider, has recently reached a strategic cooperation with the Australian nutrition brand, China Securities Journal reported.
January19,2024
China now in best period to build itself into a brand powerhouse, Wuliangye board chairman
When high-quality development advances all around, China is seeing industrial development transforming from the past production-driven mode to a brand-led one and embracing the best period for building a brand powerhouse now, said Zeng Congqin, board chairman of Chinese Baijiu maker Wuliangye Group on Thursday.
May12,2023
Chinese sportswear ANTA to invest over 4 billion RMB in professional technology R&D in next 5 years
China's sportswear company ANTA announced its brand strategic goals for the next five years Thursday, in which clarified the company's ambition to invest more than 4 billion yuan in research and development in the next five years to strengthen its core capabilities in scientific and technological innovation, reported Xinhua-run Shanghai Securities News.
July09,2021
Haier ranks among BrandZ Top 100 Most Valuable Global Brands
Haier is listed among the BrandZ™ 2019 global top 100 most valuable brands, one of the most prestigious business rankings in the world, jointly released by WPP and Kantar Millward Brown in New York on Tuesday.
June12,2019
Chinese mobile phone brands welcomed in overseas market
Chinese mobile phone brands represented by Huawei are gaining increasing popularity abroad with their innovative features and services.
May06,2019
Feature: Chinese toy makers move up value chain in global markets
Chinese toy manufacturers, which produce around 75 percent of global toys each year, are rising up the value chain from original role as contract manufacturers by moving into designing and manufacturing products of their own brands.
February21,2019
Pinduoduo to subsidize brand products sales to upgrade rural shopping
Chinese social e-commerce platform Pinduoduo will spend at least 500 million yuan (73.8 million U.S. dollars) in subsidies to support sales of brand-name products in small cities and rural areas in 2019, the company announced Friday.
February15,2019
Amazon ranks most valuable brand ahead of Apple, Google in 2018 global 500
Amazon is the world’s most valuable brand ahead of Apple and Google in the 2018 Brand Finance Global 500. The e-commerce giant’s brand value increased by 42 percent year on year to a whopping 150.8 billion U.S. dollars.
February02,2018
Popular British brands embracing WeChat
Popular brands, including Burberry, Mulberry, British Airways and Durex, are among British companies successfully using instant messaging application WeChat in the Chinese market.
February24,2017
Foreign brands rush into cross-border e-commerce
The year 2016 witnessed foreign brands making an aggressive foray into China's e-commerce market, data from Tmall Global, a cross-border online bazaar under Alibaba Group Holding, showed on Wednesday.
December22,2016
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