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Neosperience connects Chinese operators and tourists

October 17, 2019


Abstract : The digital customer experience company launches the Neosperience Tourism Cloud platform. The aim is to reconstruct the fragmentation of information available to travelers. After the IPO, the listed AIM does not exclude the possibility of M&A for development.

MILAN, Oct 15 (Class Editori) - Neosperience, one of the leading players in the field of Digital Customer Experience, archived last week in very strong rise in piazza Affari after the favorable opinion from the Ministry of Economic Development and the Lombardy Region to finance a project worth a total of 6 million to implement Neosperience Tourism Cloud, application platform dedicated to tourism operators.

One of the project guidelines will be "bringing East and West together", explained President Dario Melpignano, interviewed by MF-Dowjones.

The company, also building up on the proceeds of the recent IPO on AIM, continues its growth initiatives without excluding potential acquisitions in Italy and abroad. As for the Neosperience Tourism Cloud project "basically it is the verticalization of our technological platform to the world of tourism, dedicated and public and private entities, tour operators and tour guides who want to build a direct and non-mediated dialogue with customers, boost the capacity of enhancement of the territory," added Melpignano.

"The problem in this sector is that various digital intermediaries specialized in tourism are losing the direct relationship with the end customer and the offer therefore becomes undifferentiated. About 20 percent of operators' revenues are eroded by these intermediaries. The Internet as we know it was born to free companies from the concept of intermediation. We therefore believe it is time to create a dedicated platform that allows all operators to offer valuable products through a truly personalized and one-to-one offer” explained Melpignano.

The top manager emphasized that "the fragmentation of digital technology means that today a Chinese tourist who comes to Italy does not have easy access to information that allows them to better enjoy the territory. What we will do is to fill this gap, providing easy-to-use tools for local operators. This approach is completely new and in this sense we are developing a series of collaborations with realities in Italy and China to be more useful to local operators who want to reach these markets, to then extend the proposition to other European countries and to the United States."

Neosperience recently also published the half-year accounts which showed consolidated revenues in strong growth at 5.06 million (+67.5 percent compared to 3.02 million in the first half of 2018). EBITDA also increased sharply, amounting to 2.31 million (1.39 million) with an EBITDA margin of 45.6 percent. "We are very satisfied. We are keeping the promises we made during the roadshow and channeling the resources obtained with the IPO in development operations in Italy and on foreign markets and the first six months of the year were very satisfying," explained Melpignano, who is not excluding potential M&A operations.

"We are dialoguing with different companies that we feel are sharing our values, which are those of bringing empathy to technology with a strong focus on the concreteness of results. We are finding these companies in Italy and abroad," concluded the president, who also emphasizes the recent launch of the branch's operations in the United States.

"We are building the team in Seattle. This branch already allows us to preview a series of knowledge on how the digital platforms born on the West Coast are evolving. This first-hand information allows us to make Neosperience Cloud and our Solutions increasingly useful and complementary to these platforms," concluded the president.

(Source:Class Editori)

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