"We want to strengthen our partnership with Europe, so we're about to kickstart some new projects and open a few boutiques in the city," said Yueming Zhang, chairman of the HCLC Holding company and creator of the event putting the 3.1-billion fashion district in the spotlight.
MILAN, Feb. 22 (Class Editori) – Fashion Haining's second edition walked down the catwalk yesterday in Milan, at the Museo della Scienza e della Tecnologia. The project – designed by the leather and furs holding and powered by Class Editori – turned the spotlight on the excellence of the fashion Made in China for the second time around, opening further space up to the dialogue between Italy and China in the sector. After the success of its 2018 first edition, the Chinese HCLC, founded in 1994 and listed on the Shenzhen stock exchange, chose to renew its alliance with the city of Milan and with the Italian National Chamber of Fashion – a big supporter of the Zflzss show, a Foor group brand, and part of the wide HCLC Holding.
Yet it wasn't just an occasion to boost existing relations, but also to introduce two brand-new projects regarding the training and interaction of emerging designers. First, the creation of the Designer's Lab, where creative Italian and Chinese fashion talents can meet and trade ideas in the context of a real fashion hub. Second, the launch of a new contest, announced yesterday during the event's press conference, allowing two out of five emerging stylists, selected from some of Italy's best fashion schools, to enroll in a one-month internship at the Haining leather city district. "This past year we received ever-more feedback and recognition from both local and European audience. Today our production accounts for a third of China's total and for a tenth of the Asian market's. It is also thanks to this ongoing partnership that we are continuing to grow, and that we keep establishing new relationships with European companies – in particular Italian ones. Actually, we are determined to open some boutiques in Milan, hoping that setting a permanent show-window in such an international city will help us getting introduced to the world, "explained HCLC's chairman, Yueming Zhang, to Class Editori.
The Haining district covers a 3,490,000 sqm area, and houses over 11,000 companies generating an annual turnover of 3.1 billion dollars – around 2.74 billion euros according to yesterday's exchange rates. It ranks 24th among China's top 100 districts in terms of importance and quality, and 5th for investments. These achievements are leading Haining to widen its interactions with the global fashion market even further, in particular through constant commitment, ad-hoc economic investments, and a constant dialogue with Italy's fashion institutions. During yesterday's press conference, Paolo Panerai, editor in chief and CEO of Class Editori, said: "It is a honor and a pleasure for us, the media company entertaining the most relationships with China, to be part of this important initiative for the second time in a row. It is truly an excellence in the fashion scene, and it greatly contributes to strengthen the partnership between Italy and China in the sector".
He continued: "We also want to help young Chinese talents reach our reality, as they are set to contribute in writing the future of fashion. We also want to locally promote the importance of the Haining district – for example, helping two Italian students in discovering the excellence of the Made in China through this new project".
Chen Peiyu, vice chairman of Haining city, added: "I am really grateful to the Haining community for being here. Thanks to this initiative, the district has managed to achieve a real improvement in production, design, technological research, communication, and in its relationship with Europe. It has become a benchmark for China as well as a point of reference for anyone outside of Asia working in the leather and furs".
(Source:Class Editori)
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