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GLOBALink | Danish toymaker Lego set to grow store count in China
Denmark-based global toymaker the Lego Group has prioritized China in its big expansion plans to further tap into key markets, Julia Goldin, the group's global chief product and marketing officer, has said.
November09,2022
Interview: Danish toymaker Lego set to grow store count in China
Denmark-based global toymaker the Lego Group has prioritized China in its big expansion plans to further tap into key markets, Julia Goldin, the group's global chief product and marketing officer, has said.
November08,2022
Lego posts strong H1 double-digit growth in major markets
Niels B. Christiansen, Lego group CEO, said. The group delivered double digit consumer sales growth in its major
September03,2020
Lego posts double-digit growth in China in 2019
Danish toy maker Lego has achieved double-digit growth in China in 2019 and will enter around 20 new Chinese cities and open 80 new stores in 2020, the company said Wednesday.
March05,2020
Feature: China offers big opportunities for foreign toy-makers
At weekends, shop assistants at the LEGO retail store at Chaoyang Joy City is occupied in answering the questions from parents and children attracted by the Danish toymaker's creative products.
November23,2018
Lego to build on China success
To keep the momentum, Lego will double its presence in China, by having 140 stores in more than 30 cities by the end of 2019, up from the current 47 stores in 16 cities.
November13,2018
Toy maker Lego to cut 1,400 jobs globally as revenue falls
Top toy maker Lego Group will cut about 1,400 positions, or around 8 percent of its total global workforce, as revenue fell 5 percent for the first half of 2017, the company announced Tuesday.
September06,2017
Toymaker Lego Group names new CEO
Danish toymaker Lego Group on Thursday announced the appointment of Niels B. Christiansen as the company's new CEO as of October 1, 2017.
August11,2017
Investors look at toys, Lego for the next big bucks
Investors are looking for new ways to make money and they are looking at an unexpected place -- toys.
February22,2017
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