CAIRO, June 12 (Xinhua Silk Road) -- Linuo Pharmaceutical Packaging has recently signed an agreement to build a manufacturing facility in Egypt at the China-Egypt TEDA Suez Economic and Trade Cooperation Zone, marking a new step in the company's global expansion strategy.
The planned project will focus on the fields of pharmaceutical packaging, heat-resistant glass, and high-end specialty glass materials.
"The products will be exported to markets across Asia, Africa and Europe. Backed by Egypt's cost and energy advantages and the project's advanced, large-scale manufacturing capabilities, the company is expected to expand its presence and strengthen its competitive position in global markets," said Song Lai, chairman of Linuo.
Linuo's investment in Egypt comes amid a broader shift in China's glass new materials industry from export-led growth toward deeper integration of global supply chains, with more firms building production bases overseas.
Meanwhile, competition in the global pharmaceutical glass industry is increasingly being defined by technology, advanced manufacturing and supply-chain strength, as global production networks are being reshaped and manufacturers shift toward more resilient, low-carbon and highly automated operations.
Song said the company is positioning itself to capitalize on the ongoing restructuring of global supply chains by stepping up investment in automation and technological upgrades.
According to Song, Linuo's strategy focuses on three priorities.
First, it is expanding overseas capacity and diversifying its supply network to shorten delivery cycles and move production closer to end markets.
Second, it is rolling out China-developed technologies, including AI-based quality inspection and digital twin systems, across overseas operations to improve efficiency and consistency.
Third, it is stepping up R&D investment in higher-value products such as glass substrates and microcrystalline glass to support margin expansion and product upgrading.
In recent years, Linuo has accelerated its international expansion by establishing a branding center in Singapore, and setting up operations in Brazil and the United States.
"Building on our overseas presence, we are shifting from simple product exports to a more integrated global model that includes production capacity and brand development," Song said. "The Egypt project will be a key pillar in strengthening our international operations and supply-chain resilience."
Looking ahead, Song said Linuo aims to become a more technology-driven global manufacturer, expanding its overseas footprint and using the Egypt project as a model for combining core technologies with local production. The company will continue to focus on higher-value specialty glass products while advancing automation and digitalization to support long-term competitiveness. (Contributed by Zhang Jian, edited by Li Xueqing with Xinhua Silk Road, lixueqing@xinhua.org)
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