MILAN, Sept. 29 (Class Editori) -- After less than one year from its creation, Vedrai concluded its first acquisition. The startup provides AI services to SMEs and, in order to enrich its offer, took over 51% of Premoneo, previously Dynamitick, Italian Group specialized in pricing, forecasting and segmentation solutions.
Premoneo will enter the Group founded by Michele Grazioli, 26, but will keep the two brands, products and teams separated. The companies have already defined the steps that will take to the total asset acquisition by 2023. LVenture Group, Boost Heroes, Wylab and Open Seed will sell their shares as well as other business angels that initially invested in Premoneo.
Premoneo helps companies with computer tools to support commerce strategies aimed at maximizing profitability and operating margins. Premoneo's software are used by different leading companies as Lastminute.com, Costa Edutainment, Consulcesi and Valdo Spumanti. Vedrai's technologies are, on the contrary, studied to support enterprises, especially SMEs, in making efficient decisions and aroused the interest of several famous investors.
In late July, Vedrai raised 5 million euros for a 50-million-euro evaluation from 32 excellent investors, including Azimut Chairman Pietro Giuliani, tenor Andrea Bocelli, Italy national football team Giorgio Chiellini, journalist and science popularizer Piero Angela, Italian entrepreneur and founder and CEO of Calzedonia Group, Sandro Veronesi, as well as representatives of some of Italy's leading business families.
"With Premoneo, Vedrai shares the mission of supporting companies in making decisions: we want to make AI more and more accessible to SMEs and explain how these tools can have tangible results not only in economic terms, but also by saving time and energy," Grazioli pointed out. "The range of products offered by Premoneo perfectly integrates with Vedrai's one and together we will be able to extend it even further in order to reach more and more sectors".
AI market is still underdeveloped in Italy. Therefore, "it is fundamental that the main players structure themselves and join forces by adopting a strategy that allows not to misuse investments or waste energies, but to obtain the maximum benefits, with the aim of making the sector more competitive and attractive also abroad," Grazioli added.
"Together with Vedrai we will continue to convert pricing and forecasting activities into the strength of companies. Vedrai's mission perfectly fits with our ambitions, and I strongly believe that this agreement represents the best choice for the future of our company and its members," Federico Quarato, CEO of Premoneo, said.
(Source:Class Editori)
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