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Neosperience, Italian wine and furniture focus on China

September 28, 2021


Abstract : The inability to welcome tourists temporarily halted the ambitious projects already started with Tencent and WeChat, but Italian costumers continue to look at the opportunities in the Chinese market.

MILAN, Sept. 28 (Class Editori) -- The pandemic slows, but does not halt Neosperience focus on China. "The inability to welcome tourists temporarily halted the ambitious projects already started with Tencent and WeChat, but we still gladly recorded the interest of several Italian costumers, mainly concerning wine and design and furniture sectors, that chose to seize the opportunity of this historic period to renew and complete digital investments towards Far Eastern market," Neosperience, Italian software vendor listed on AIM Italia, explained.

In H1, Neosperience's net profit amounted to 234,000 euros, considerably increasing compared to the previous six months (+24.5%), just as the gross profit on third-party interest.

As explained in a note, consolidated revenue reached 8.8 million euros (+23% compared to 7.1 million euros as of June 30, 2020) thanks to the acquisition of new customers, that today exceed 700 compared to 200 in 2019, and to the contribution of Myti and ADChange, which joined the consolidation scope during the second half of 2020.

The note also mentioned that the Group's EBITDA stood at 3.114 million (+27.3% compared to June 30, 2020), with a 35.5% margin on revenues thanks to the major contribution of scalable assets.

"During the first half of the year our activities developed considerably with a consequent rise in financial results, sharply growing compared to H1 2020," Dario Melpignano, CEO of the company, explained.

In last December, the subsidiary Value China singed a strategic partnership with ByteDance to allow Italian companies to promote their business on TikTok. In fact, over the last few years, short video apps, mainly TikTok and its Chinese counterpart Douyin, developed also thanks to the COVID-19 pandemic, which accelerated their growth. In China, 7 mobile phone users out of 10 actively use short video platforms. The partnership followed a series of agreements signed with other Chinese giants as Tencent, which owns WeChat.

(Source:Class Editori)

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Keyword: Neosperience

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Value China: partnership with ByteDance to make Italian companies land on TikTok

Neosperience connects Chinese operators and tourists

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