BEIJING, Dec. 23 (Xinhua) -- The scale of China's wellness real estate market is projected to reach 10 trillion yuan in 2030, according to China Securities Journal on Wednesday quoting a report by Jianrong Capital.
The asset management company pointed out that the wellness real estate industry in China is a compound real estate development mode that invites interaction with sectors such as tourism, leisure, culture, health and elderly care to address elderly care problems by applying traditional Chinese regimen philosophy.
As demands for elderly care increase and Chinese local governments actively promote development of health and wellness industry, real estate developers are paying more attention to wellness-related business, Sun Xiaodong, analyst with the industry group of the enterprise business department of China Index Academy told China Securities Journal.
About 80 real estate developers across China have made forward-looking investment in wellness real estate sector, according to Jianrong Capital.
The focus of wellness real estate mode is moving from "real estate" to "wellness" support. Real estate enterprises are changing their mindset from one centering on property project operation to customer flow operation. The wellness industry with attributes of consumption and healthcare has become a sweet investment area for real estate enterprises and is expected to drive growth in their net profits in the future, according to CRIC, a research center under the China-based real estate trade service company E-HOUSE ENT (02048.HK). (Edited by Su Dan with Xinhua Silk Road, sudan@xinhua.org).