BEIJING, May 24 (Xinhua) -- Chinese skin care brands under JALA, including CHANDO and Spring Summer as the chief sponsor of Tmall's global fashion exploration activity in Cannes, have showed up at the ongoing 72nd Cannes International Film Festival in France.
Photo: Zhao Manli, senior director of External Affairs at JALA Cosmetics Group and other guests attend the Tmall's global fashion exploration activity in Cannes.
As the new home-grown skin care brands making debut on the international stage, Spring Summer have gained extensive attention at the Cannes International Film Festival. Chinese cosmetics brands are becoming the global brands with great influence worldwide, said Zhao Manli, senior director of External Affairs at JALA Cosmetics Group.
Photo: Chinese and foreign guests are interacting at the activity.
It is reported that as the representative of the Chinese brands at the Cannes International Film Festival, CHANDO and Spring Summer are delivering the oriental life art and values to the world and enabling the overseas consumers to experience the quality upgrades brought by the Chinese high-end skin care products and witness the power of the Chinese brands.
Photo: Foreign guests experience the CHANDO products on the scene.
Founded in 1946, the Cannes International Film Festival is one of the most influential and top international film festivals in the world. It has long been the vane of world cultural trends.
JALA is a leading Chinese cosmetics group focusing on cosmetics and personal cleaning and care products. Since its establishment in Shanghai in 2001, it has created many brands such as MAYSU, CHANDO, Botanical Wisdom and Spring Summer with rapid business growth. (Edited by Hu Pingchao, hupingchao@xinhua.org)
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