Jordanian Minister of Tourism and Antiquities Imad Hijazeen speaks during a tourism promotion event for southern China's Hainan Province in Amman, Jordan, Nov. 12, 2026. The event, titled "Echoes of the Silk Road across Mountains and Seas," was jointly organized by the China Cultural Center in Amman and the Hainan Provincial Department of Tourism, Culture, Radio, Television and Sports and brought together nearly 100 guests. (Photo by Mohammad Abu Ghosh/Xinhua)
AMMAN, Nov. 12 (Xinhua) -- Jordan and China are seeking to strengthen travel cooperation and tourist exchanges, officials said Thursday at a tourism promotion event for southern China's Hainan Province in Amman.
The event, titled "Echoes of the Silk Road across Mountains and Seas," was jointly organized by the China Cultural Center in Amman and the Hainan Provincial Department of Tourism, Culture, Radio, Television and Sports and brought together nearly 100 guests.
Speaking at the event, Chinese Ambassador to Jordan Guo Wei said it was part of efforts to implement agreements reached by the two heads of state and advance tourism cooperation.
Jordanian Minister of Tourism and Antiquities Imad Hijazeen, in his remarks, said Jordan would participate for the first time as the guest of honor at the 2026 China International Travel Mart in Hainan in December, where he will lead a delegation to promote the kingdom's tourism attractions.
Direct flights between Jordan and China are expected to launch in January 2027 to facilitate tourism exchanges between the two countries, he added.
The event featured presentations on Hainan's 10 distinctive tourism attractions, including its coastal scenery, surfing activities, as well as experiences shared by Jordanian travel agents who had visited the province.
The activities precede the 50th anniversary of the establishment of diplomatic relations between the two countries in 2027.


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