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Shares of listed sports companies in China perform well on policy support and consumption upgrading

August 05, 2021


Abstract : Shares of the sports companies listed on China's A-share market performed outstandingly recently, which is mainly attributed to the policy support and domestic consumption upgrading, the Economic Information Daily reported on Thursday.

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Visitors try fitness equipment at the Consumer Goods exhibition area during the third China International Import Expo (CIIE) in Shanghai, east China, Nov. 6, 2020. (Xinhua/Fang Zhe)

BEIJING, Aug. 5 (Xinhua) -- Shares of the sports companies listed on China's A-share market performed outstandingly recently, which is mainly attributed to the policy support and domestic consumption upgrading, the Economic Information Daily reported on Thursday. 

The State Council, China's cabinet, has recently unveiled a circular to further promote sports and exercise among the people in the 14th Five-Year Plan (2021-2025) period. 

The market size of the domestic sports industry is expected to reach 5 trillion yuan by 2025, said the circular. 

The country aims to further improve the public service system for sports and exercise, make it more convenient for people to participate in physical activities, and ignite the public's enthusiasm for sports. It will have 38.5 percent of its population participating regularly in physical activity by 2025, according to the circular. 

Meanwhile, a batch of cities will be selected to serve as the pilot cities for sports consumption. 

According to Zheshang Securities, the total scale of China's sports industry in 2019 was about 295 million yuan. If the total scale of the domestic sports industry was 5 trillion yuan in 2025, the industry's compound annual growth rate would reach 9.2 percent, implying abundant opportunities for development of the sports industry. 

The Euromonitor estimated that China's sportswear industry will continue to maintain rapid growth in the next three years, with an annual growth rate of approximately 12.2 percent. The sports industry will also see higher market concentration, with the leading companies taking a lion's share in the sports market. 

BOC International (China) noted that China's leading sports companies exerted their advantages in scale and brand influence in 2020 and their market share has increased year by year, which is expected to increase further in coming years. 

With the people's rising demand for fitness, the leading players in the sports industry chain will benefit a lot. The upstream of the fitness industry mainly involves the fields such as fitness equipment manufacturing, coach training and course research and development. The midstream mainly involves offline fitness centers, O2O service platforms and fitness apps. The downstream mainly includes fitness food supplies, sports shoes and clothing, smart wearable devices and other sports peripheral services such as information search, social platforms and data management, said Dongguan Securities. 

On Wednesday, the Wind sports index, an index tracking the listed sports companies compiled by Wind, an information provider in China, closed up 4.74 percent. 

The majority of the sports companies listed on the A-share market on Thursday continued their excellent performances, with Jiangsu Jinling Sports Equipment (300651.SZ), Shuhua Sports Co., Ltd. (605299.SH) and Lander Sports Development Co.,Ltd. (000558.SZ) closing up 1.36 percent, 10.01 percent, and 9.86 percent, respectively. (Edited by Hu Pingchao, Wang Siyi, hupingchao@xinhua.org)

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Keyword: sports industry

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