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Industry

China's game market sales revenue down 10.33 pct y-o-y in 2022

February 15, 2023


Abstract : The sales revenue of China's game industry in 2022 reached 265.884 billion yuan, down 10.33 percent year on year due to the impact of COVID-19, according to a report released on Tuesday.

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Photo taken on March 19, 2020 shows the interior of Tencent Beijing headquarters at the ZPark Phase 2 in Haidian District of Beijing, capital of China. (Xinhua/Ren Chao)

BEIJING, Feb. 15 (Xinhua) -- The sales revenue of China's game industry in 2022 reached 265.884 billion yuan, down 10.33 percent year on year due to the impact of COVID-19, according to a report released on Tuesday at China Game Industry Annual Conference held in Guangzhou, capital of south China's Guangdong Province.

According to the report, the number of game users in China in 2022 amounted to 664 million, representing a decrease of 0.33 percent year on year and the first decline in eight years.

It is noted that the actual sales revenue of independently developed games in overseas markets was 17.346 billion dollars, down 3.7 percent year on year but maintained above 10 billion dollars for the fourth consecutive year.

The report said that the United States, Japan and Republic of Korea were still the main target markets for Chinese game enterprises, accounting for 32.31 percent, 17.12 percent and 6.97 percent of revenue respectively.

The sales proportion of other regions maintained steady expansion year by year, indicating that Chinese game companies continued to step up their "going overseas" efforts to expand into emerging markets in the world.

(Edited by Tian Shenyoujia with Xinhua Silk Road, tianshenyoga0524@163.com)

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Keyword: sales revenue game market

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