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Kuaishou launches new brand StreamLake to provide AI-driven video solutions for enterprise

August 15, 2022


Abstract : China's leading short video sharing platform Kuaishou officially announced a new brand StreamLake at the 3rd China Short Video Conference recently held in east China’s Fujian Province, dedicated to offering one-stop Video+AI solutions for enterprises, marking Kuaishou's business expansion from serving consumers to serving enterprises, reported Shanghai Securities News on Sunday.

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A volunteer promotes spring tea products via on-line live streaming at a tea farm at Bashan Village, Fuyang District, Hangzhou of east China's Zhejiang Province, on March 15, 2021. (Xinhua/Xu Yu)

BEIJING, Aug. 15 (Xinhua) – China's leading short video sharing platform Kuaishou officially announced a new brand StreamLake at the 3rd China Short Video Conference recently held in east China’s Fujian Province, dedicated to offering one-stop Video+AI solutions for enterprises, marking Kuaishou's business expansion from serving consumers to serving enterprises, reported Shanghai Securities News on Sunday.

Li Bin, Kuaishou's senior technical director and head of the audio and video innovation business center, Xu Zhiwei, the company’s virtual human product expert and other guests attended the conference and shared their insights on business expansion in this new field.

After years of practice, Kuaishou has developed a mature methodology to cope with users’ increasing demands for technology such as high resolution and fluency of videos, said Li Bin.

According to Xu Zhiwei, “Xiao Fang”, an AI-driven anchor created by Kuaishou, has participated in several live-streaming activities and further explored AI live-streaming and video content innovation since its debut during China’s “Double Eleven” shopping spree in November last year.

Noting the challenges in AI-driven live-streaming business, Xu Zhiwei revealed that the high production cost, long cycle of AI virtual live-streaming are the major challenges facing the AI live-streaming sector. (Edited by Jiang Feifan with Xinhua Silk Road, 346129473@qq.com)

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Keyword: business live-streaming

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