Xue Shouchun, vice president of marketing with LKK Health Products Group, delivers a speech at the Belt and Road China-Philippines Forum on Culture and Health Industry Cooperation.
BEIJING, July 30 (Xinhua) -- Chinese health firm Infinitus (China) Company Ltd. participated in the Belt and Road China-Philippines Forum on Culture and Health Industry Cooperation and the Belt and Road China-Malaysia Forum on Culture and Health Industry Cooperation held respectively in Manila and Kuala Lumpur recently to promote Chinese health culture in Belt and Road (B&R) countries.
Founded in 1992 as a member of the LKK Health Products Group (LKKHPG), Infinitus (China) Company Ltd. has been committed to providing high-quality Chinese herbal health products and services for the public and advocating healthy lifestyle in daily diet, living, exercises and emotions.
The core of the Chinese health culture is to keep healthy through prevention methods and scientific regimen, which presents unique values and advantages as governments and people globally are paying more attention to health care, and provides the Chinese solutions to solve global health problems, said Xue Shouchun, vice president of marketing with LKKHPG.
According to Xue, Infinitus (China) Company Ltd. entered the Philippine market in June 2019 and will provide the market with high-quality Chinese herbal health food, skin care products, personal care products, household products and health care products.
Besides, stepping into the Malaysian market in 2010, the company has provided it with high-quality Chinese herbal health products and services, committed to bringing health and happiness to local people.
Based in China, it has set up seven branches in Southeast Asia, North America and other regions since targeting overseas markets in 2010, many of which are in B&R countries, including Malaysia, Singapore, Thailand and the Philippines. In the future, it will keep strengthening exchanges and cooperation in the health industry with these countries.
The company aims to meet the health needs of people in B&R countries by providing high-quality Chinese herbal health products and services for them, and share the Chinese health wisdom and experience with more people by actively participating in the Belt and Road construction, noted Xue.
Currently, the company has kept investing over 100 million yuan in product development and technology improvement annually, and established scientific research cooperation with more than ten prestigious universities and authoritative research institutions around the world. (Edited by Gu Shanshan)
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